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Primary Market Certificate (PMC)
 
The International Capital Market Association (ICMA) Executive Education’s Primary Market Certificate (formerly known as the IPMA Diploma) is a second level qualification intended for persons with an interest or involvement in the debt primary markets. The programme examines the entire life cycle of bond issuance, from considering the financing choices through to the closing of transactions in the marketplace. While the course examines the theoretical principles underpinning the markets, and the instruments and financing techniques that are available, emphasis is placed on interpreting and using that knowledge in practical case studies. Candidates who gain this qualification therefore will have all the requisite tools to add value now to their company’s activities in the primary markets.

As a second-level qualification the PMC syllabus requires that the candidate should already have some familiarity with:
  • Fundamental numeric skills, the time value of money, PV, yields and yield curves
  • The main debt market sectors, products and key players

Target Audience

The PMC programme is intended primarily for persons working in the origination, syndication and transaction management areas of investment banks or securities houses. It is also a valuable qualification for capital markets lawyers looking to expand their understanding of the workings of the primary markets and for those employed in institutions that may be looking to raise funds in the international capital markets. The Programme is most suited to those in the early stages of focusing on primary market activities, but is open to anyone who would benefit from a more complete knowledge of the debt primary markets.

The course is open to ICMA members and non-members.


Accreditation
  
CFA Charterholders may claim 31.5 PD hours for attending the ICMA Primary Market Certificate.
  
  
Speakers/Teachers on the Programme
  
Programme Director
Chris O’Malley is a Senior Advisor to the International Capital Market Association (ICMA) and a freelance trainer. Based in the Market Practice and Regulatory Policy Department of ICMA, he focuses on primary market practices and, particularly, capital markets and skills-based training. Chris developed and is Course Director for the ICMA Primary Market Certificate. He has 30 years experience in the capital markets on the sales and origination sides of the business

Expert Speakers
Carol Padgett is a lecturer in finance at the ICMA Centre, Henley Business School.  She has extensive teaching experience and is the Director of Studies for the MSc in Corporate Finance.  Carol has run executive courses on mergers and acquisitions as well as corporate governance and is the author of Corporate Governance: Theory and Practice, published by Palgrave Macmillan.

Peter Eisenhardt is responsible for Short Term Fixed Income Origination at Bank of America Merrill Lynch in London. Over his twenty-five year career he has worked in treasury, money market trading, bond options trading, repo, credit, and origination in New York, London, and Tokyo. He is the chairman of the ICMA ECP Committee.

Veenay Chheda is an Executive Director and Co-Head of EMEA Hybrid Capital Structuring at J.P. Morgan. Veenay has structured and executed hybrid capital transactions across many sectors (banks, insurers and corporates) and jurisdictions. He has also been involved in many bank recapitalisation plans, complex liability management exercises and influencing recent regulatory developments.

Jonathan Melton is a partner at Allen & Overy specialising in the international capital markets work, including MTNs and equity linked transactions and with extensive experience of emerging markets debt transactions and also particular focus on liability management exercises.

Marco G. Carbonare is a U.S. qualified counsel in the Capital Markets Group in the London office of Linklaters LLP concentrating on corporate finance transactions by European companies and financial institutions. Mr. Carbonare has extensive experience with a wide range of high profile offerings of equity and debt securities in a wide number of jurisdictions.

Dan Kuhnel, Director, is a senior executive in the Primary Market Relationship Management group within Euroclear’s Commercial Division. He relocated to Euroclear Bank’s Hong Kong office from April 2011.  He is responsible for managing relationships with issuers, lead managers, issuing and paying agents, and various primary-market related associations.

John Cavanagh is a Managing Director and Head of Bank of America Merrill Lynch’s EMEA Liability Management and EMEA DCM Product Solutions groups, which includes the firm’s Ratings Advisory and Hybrid Capital Development practices. John joined Bank of America Merrill Lynch in 2006 after having spent 16 years with J.P. Morgan, where he most recently headed that firm’s European Liability Management and US cross-border issuer coverage teams.

Ramadurai Krishnan is currently a managing director in Fitch Ratings’ Credit Policy department, where he is responsible for Structured Finance for Europe, the Middle East and Africa and research on Regulatory issues (Basel II, III, CRD and Solvency 2). Before joining Fitch in 2001, Krishnan worked for HSBC Bank for 15 years.

Martin Egan
is Global Head of Primary Markets & Origination at BNP Paribas encapsulating Syndicate, Debt Capital Markets and Securitisation. In addition, Martin co-heads the management of the Corporate Sales/Marketing for IR, FX and credit hedging products and Global Structuring. He is Chairman of ICMA’s Primary Market Practices Committee.

Tim Skeet
is Managing Director for Royal Bank of Scotland and the Chairman of ICMA's Committee of Regional Representatives.  Tim was one of the early members of the European Covered Bond Council (ECBC) Steering Committee and is currently a member of the steering committee of the US Covered Bond council.  Most recently Tim has worked with investors to set up the ICMA Covered Bond Investor Council (CBIC).







    
The course is delivered by a combination of professional trainers and key market professionals. The programme emphasises current market practice and much use is made of experienced practitioners to discuss key areas. Delegate numbers are limited to enable interaction with the presenters.

Because of its use of professional experts, key market practitioners and practical case studies the PMC structure i.e. the order of the programme and the content of modules, is flexible.While the order of modules may change the syllabus covers the following areas:

1. Corporate Finance Theory
Understanding the financing decision and the choice between debt and equity.

2. Borrower
Examining the characteristics of different borrower types; sovereign, supranational and agencies (SSAs), financial institutions and corporates.

3. Commercial Paper
Reviewing the functioning of the Euro Commercial Paper market from both an issuer's and investor's perspective.

4. Bonds
Defining the attributes of a bond and examining key variations.

5. Credit

Understanding the credit rating process, Credit Rating Agencies (CRAs) and credit enhancement.

6. Working with Swaps

Understanding swaps and swap pricing and the value of comparative advantage in the liability context.

7. Hybrid Capital

Examining permissable hybrid capital issuance structures under Basel III and Insolvency 2.

8. Securitisation
Understanding the key drivers for securitisation and reviewing current issuance activity.

9. Covered bonds
Understanding the mechanics of the covered bond market and its increasing importance in primary issuance.

10. Investor Protection
Events of default, debt ranking and covenants.

11. Liability Management
Reviewing current liability management techniques, their applicability and outcomes.

12. Syndication
Syndication practices, their aims and effects.

13. Pricing, Launch and Distribution

Pricing for success, launch requirements and good market practice.

14. IPMA’s Role and Legal and Documentation

Full documentary requirements for a transaction.

15. Closing and Settlement procedures


16. Regulation and the Primary Markets
US Regulation
EU Regulation


PMC course timetable (2012 guideline)
    
  
 




Details of the next seminar:
   
London
18-22 November 2013


  

Venue:

Etc. Venues
Dexter House
No. 2 Royal Mint Court
Tower Hill
London
EC3N 4QN
United Kingdom


Costs:

The cost is £3,000.00 for ICMA Members and £3,900.00 for non-members.

The following discount scale is offered:
2 to 4 candidates – 5% discount each*
5+ candidates – 10% discount each*

*Please note that discounts are applied by way of a refund to the organisation when registration has closed and the final number of candidates from the firm has been determined.

*Please note that if you require accommodation for the course in London, this will be your own responsibility; the programme is class-based, but it is a non-residential course.


Payment can be made by secure online credit card or by invoice.  Please note that selecting the invoice method will add £50 (administration fee) to the course price.

Should you have any queries about the seminar please contact:

Chris O'Malley
PMC Programme Director
 
    




PMC certificate holders

The names of the successful candidates from previous examinations are included in our list of certificate holders.



Johannes von Selle


Organisation: DekaBank Deutsche Girozentrale
Job title: Senior Legal Counsel

Describe what you do on a day to day basis in your job:
I am the in-house legal counsel to the departments involved in the process of the issuance or syndication, maintenance and repayment of debt capital market instruments, including various kinds of stand alone issues and note programmes.

Reasons for taking the course:

The main reason for taking the course was to get a comprehensive idea of the entire life cycle of a bond issue and a more profound knowledge of market practice in the primary market.

Benefits of taking this course:
The course exceeded my expectations by involving senior market participants as lecturers and stimulating active discussions between the participants.




Pierre-Yves Druenne

Organisation: BNP Paribas Fortis
Job title: Company Lawyer

Describe what you do on a day to day basis in your job:
I am working as in the Capital Markets Securities-Legal CIB group of BNP Paribas Fortis in Brussels. I am in charge of the negotiation of the structure and the preparation of the documentation relating to securitisation transactions arranged by BNP Paribas Fortis for external or internal originators (through conduits or not). I am also in charge of the preparation of the documentation relating to the bond issues/structured products issued by external corporate/banking issuers, or issuing entities of the BNP Paribas group. My role involves daily contact with the dealing room and the corporate customers of BNP Paribas Fortis.

Reasons for taking the course:
I was wishing to improve my general knowledge of the primary market process, in all its various aspects (legal, operational, finance, pricing, strategic, rating…). I really wanted to have a global picture of the process… which I do have now!

Benefits of taking this course:

I am happy to have now a global picture of the primary market process, which will definitely help me in my day-to-day job.




Tim Mohn

Organisation: DekaBank Deutsche Girozentrale
Job title: Dept Capital Markets, Vice President

Describe what you do on a day to day basis in your job:
Covering German issuers like German Hypotheken Banks, German states, special purpose banks/agencies/supras, beside this I am also responsible for some European issuers (EIB, etc.);
Responsible for the primary business for private placements, as well as benchmark issues;
Promote funding levels of the issuers to the sales groups at DekaBank;
Create funding ideas, provide regular market updates to issuers;
Finding the right new issue product which meets the requirements of the investors.

Reasons for taking the course:
Theoretical and regulatory background of the business (docs, 144A, RegS, Basel, workflow new issues, etc.).

Benefits of taking this course:

Broaden and deepen the knowledge of the business;
Regulatory and documentary knowledge;
Exchange ideas and thoughts with colleagues and market participants (networking).








 
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